Title : BAM Logo
link : BAM Logo
BAM Logo
While I was a college student at UC Berkeley, I got a part-time job as a designer and paste-up artist at BAM magazine. BAM was a music magazine in the San Francisco Bay Area. It was kind of like the Rolling Stone of California.
They asked me to redesign their logo. Back then designing a logo meant using ink pens, T-squares, compasses, circle templates, photostats and waxers. The gradient tone was made with Zipatone, a pre-printed grid of black dots on a self-adhesive clear plastic sheet. I would stick it on the pen drawing and cut away everything outside of the design.
BAM used my Broadway-on-neon-style logo for a while, but it really was too complex for a magazine logo, so they adapted it to a simpler design.
Thus Article BAM Logo
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