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Title : René Gruau's Elegant Simplicity
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René Gruau's Elegant Simplicity

René Gruau (1909-2004) simplified his designs to the point of elegance.

His father was Italian count and his mother a French aristocrat. When they split up, he went with his mother to Paris, where he became a leading illustrator for haute-couture fashion designers such as Christian Dior. 

In the high fashion world, outfits are made by hand specifically for the measurements and even the stance of a given model. 

As early as the 1930s, magazines started using photography to represent fashions, so artists needed to come up with a distinctive look that photos couldn't compete with.

    

His artwork defined both the fashions themselves and the imagery used to market them.

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René Gruau on Wikipedia

Books: Gruau: Portraits of Men
Gruau

Masters of Fashion Illustration

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